Playoff Ticket Sales
The University of California, Davis Aggies created a playoff central page through Sidearm to push ticket sales, the FCS playoff bracket, and other football multimedia content. They also created a separate season for the playoffs to highlight tickets on eVenue on the general landing page. Tickets were sold to season ticket holders via an application and to the public online using a PYO Seat Map.
For more information please reach out to your Client Partner.
Reseating Website Launch
While announcing 2025 football season ticket pricing, Louisiana published a microsite that details Our Lady of Lourdes Stadium renovations. This site outlines the timeline, pricing, parking, operational information, and a FAQ page in preparation for their Ballena re-seat in May 2025. It also specifically outlines how ranking works in order to solicit more donations leading up to the priority deadline.
For more information please reach out to your Client Partner and/or Ballena Project Coordinator.
Sellout Momentum + Bowl Interest Campaign
Vanderbilt launched the announcement of selling out the last two home football games (4 total for 2024) of the season, driving customers to SeatGeek. As part of that announcement, Vanderbilt also drove customers to an auction site for exclusive items being done by their university. They also launched a bowl game ticket interest form, allowing fans to check off the games of interest and identify their affiliation and additional interest in travel packages. This was coincided with a bowl game landing page that will be updated as more details are determined.
For more information please reach out to your Marketing Automation Specialist.
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