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Writer's picturePaciolan

November's Fundraising Best Practices


New Giving Model Announcement

UNLV launched, in collaboration with 2025 football renewals, the announcement of the new Rebel Athletic Fund with updated membership levels, deadlines, and priority point calculations. Using their SIDEARM page, they added a light box to highlight the announcement and drive donors to a page that highlights all the changes.

For more information please reach out to your Client Partner.

 
Look to Giving Digital Campaign

Michigan launched a multi-channel digital marketing campaign to gain awareness for for this major, university-wide campaign and get people ready to donate. Michigan opted to use a video, slideshow ad composed of images, and finally a YouTube ad for this round of ads on Meta and YouTube.


For more information please reach out to your Digital Marketing Specialist.

 
Gift of Membership Campaign

Heading into the holiday season, the Razorback Foundation launched a Gift a Membership Campaign. Each membership is $65 and will have the recipient will become a entry level donor for 2025.  In addition each package includes gift wrapped items to open on Christmas Day.  Gifts include, 4 comp tickets to a gymnastics meet, Razorback T-shirt, Razorback Flag, Razorback ornament, and a signed photo from a student athlete.

For more information please reach out to your eCommerce Operations Specialist.

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