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February's Fundraising Best Practices
Day of Giving Push To generate awareness around their Annual Day of Giving, Georgia Southern created an automated campaign in Eloqua to...
Paciolan
Mar 31 min read


February's Marketing Best Practices
Schedule Release Digital Campaign Following the release of their Football 2025 Schedule, K-State is running a month-long lead generation...
Paciolan
Mar 31 min read


February's Ticketing Best Practices
Women's Basketball Birthday Package Offering In an Item Package, Utah State created a Women's Basketball Birthday package promotion,...
Paciolan
Mar 31 min read


January's Ticketing Best Practices
PAC Live: Seat Markers + Special Inventory Iowa Events Center is utilizing Seat Markers on their PAC Live enabled events to display more...
Paciolan
Feb 32 min read


January's Marketing Best Practices
New Season Ticket Campaign In an effort to increase season ticket members for the upcoming 2025 Football season, Nevada launched a...
Paciolan
Feb 31 min read


January's Fundraising Best Practices
Waitlist Confirmation Upsell Texas utilized an automated campaign to send a confirmation to customers once they join their 2025 waitlist....
Paciolan
Feb 31 min read


December's Fundraising Best Practices
Giving Day Communication Launch The Terrapin Club promoted donating on Giving Tuesday via email with versions for donors, non-donors, and...
Paciolan
Jan 21 min read


December's Marketing Best Practices
New Coach Lead Generation Campaign To announce Coach Albin becoming the new Football coach, Charlotte sent out an email to their...
Paciolan
Jan 21 min read


December's Ticketing Best Practices
Basketball Crossover Card Old Dominion created a Basketball Crossover Card that they are selling on PAC Live. The customer will be able...
Paciolan
Jan 21 min read

Enhancing Salesforce with Conditional Formatting
Make your Salesforce page layouts pop with conditional field formatting!
Eugene Edwards
Dec 13, 20242 min read


November's Ticketing Best Practices
Playoff Ticket Sales The University of California, Davis Aggies created a playoff central page through Sidearm to push ticket sales, the...
Paciolan
Dec 2, 20241 min read


November's Marketing Best Practices
Re-Engagement Campaign The Oklahoma City Civic Center Music Hall launched a campaign targeting lapsed ticket buyers, as well as other...
Paciolan
Dec 2, 20241 min read


November's Fundraising Best Practices
New Giving Model Announcement UNLV launched, in collaboration with 2025 football renewals, the announcement of the new Rebel Athletic...
Paciolan
Dec 2, 20241 min read


October's Fundraising Best Practices
Donor Engagement Campaigns First Gift Anniversary Campaign: Washington State launched a dedicated campaign to celebrate the one-year...
Paciolan
Nov 1, 20241 min read


October's Marketing Best Practices
Event Specific Web Nurturing Centre in the Square executed a web nurturing campaign that targets visitors who explored specific events on...
Paciolan
Nov 1, 20242 min read


October's Ticketing Best Practices
"BUY" Not "BYE" Week Promotions Various clients pushed out sport specific ticket sales promotions during the week that their college...
Paciolan
Nov 1, 20241 min read


September's Fundraising Best Practices
Donor Changes Transparency Working with the Hartman Fund at the University of Georgia, we created a personalized landing page for...
Paciolan
Oct 1, 20241 min read


September's Marketing Best Practices
Jersey Reveal Social Campaign Fresno State launched a social campaign using their blackout jersey reveal to sell tickets to their game...
Paciolan
Oct 1, 20241 min read


September's Ticketing Best Practices
Team Success & Momentum Flash Sale UNLV pushed a $25 ticket price promotion for being ranked in Top 25 after a big road win vs. Kansas. ...
Paciolan
Oct 1, 20241 min read


Dreamforce 2024 Recap
Recap Dreamforce 2024 with the Salesforce Admin Team!
Christopher Carney
Sep 24, 20245 min read

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