Apr
4
The Kansas City Starlight Theatre (KC Starlight) is an 8,000 seat outdoor theatre that presents national touring shows, and produces its own performances, for over 50,000 patrons annually.
Management at KC Starlight had a goal of making it easier for patrons to purchase tickets online while increasing ticket sales and enhancing their patrons’ experience.
KC Starlight optimized their ticketing system to:
- Increase online single and season ticket sales
- Offer online season/series renewals
- Enable digital ticketing and access management
- Up-sell single ticket buyers to purchase multiple ticket packages
Patrons appreciate the convenience of making a purchase and receiving the product (the ticket) immediately. Our patrons want it, appreciate it, and understand it.
~Bob Rohlf, President & Executive Producer
From ticketing to fundraising to marketing, the Paciolan system drives everything we do and has clearly helped us succeed with our athletics initiatives. We increased our season ticket sales by more than 65% from 2009 to 2010.
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