The American Museum of Natural History (AMNH) in New York is one of the country’s most widely recognized museums. AMNH attracts more than 3 million guests each year with their world famous exhibits, IMAX films, and Rose Center Planetarium shows. AMNH’s primary goal is to drive attendance and revenues by offering exceptional customer service to a wide-range of patrons including school groups, individuals and members. To meet this goal, AMNH needed a comprehensive ticketing solution to manage their business.
AMNH implemented tGen to:
- Sell General Admission and Combination Tickets
- Optimize Sales Channels and Automate Manual Processes
- Manage Group Scheduling and Resources Efficiently
- Better Track and Analyze Performance Metrics
We realized 40% of all sales through combination tickets, allowing our patrons to purchase a single ticket for museum admission, IMAX films, the Rose Center Planetarium and special exhibits. It offers our patrons a great customer experience while providing us tremendous up-sell capabilities.
~Sally Holt, Associate Director, American Museum of Natural History
With so much interest in our athletic events, Paciolan enables us to quickly serve our customers with industry-leading eCommerce technology. This also frees up our staff to provide enhanced customer services to season ticket holders and donors.
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